Just because you find someone who has been a Field Coach before doesn’t necessarily mean they would be a good coach for YOUR franchisees. There are soft skills to train and nurture, coaching skills and best practices, and business acumen to focus on in their training and development.
Hiring and Training an Effective Field Coach is Different Than Hiring and Training Other Home Office Roles
Healthier franchisee lifecycle
Creates more royalties
Connects home office & zees
Biggest impact on franchisees
Closest contact with owners
Why the Field Coach is the Most Important Role in the Franchise System
When leadership no longer has to reactively support franchisees, it frees up time to focus on the activities that move the needle for bigger-picture system growth.
Improved Financials
Less time on reactive problem solving saves money on labor costs. Creating a healthier franchisee lifecycle and better validation brings in new revenue. Win-win! .
Leadership Time
Improve your NPS score, create better validators, and have healthier franchisee lifecycles. We want zees to feel fulfilled, and excited about their business growth.
Franchisee Satisfaction
Results From Having an Effective Field Coach in Your System
Professional Development
Custom support framework
Custom training plan
Support with hiring & training
Assess current owner support
How AC Inc Helps You Hire, Train, and Develop Effective Field Coaches
+ Courses and Trainings
+ Field Coach Development
+ Fractional Field Coaching
ac package options
Sometimes we think we need one thing and really we need another.
Like when I think I need another coffee but I really need a nap...
That's why we start our process with a discovery call to uncover what solutions YOUR brand needs for your goals.
Book a Call to Discuss Solutions!
+ Courses and Trainings
+ Field Coach Development
- In-depth review of your franchisee training process
- Build a roadmap for Field Support and franchisee success
- Work in partnership with your leadership team
- Build a custom Field Support Framework for your system
- Coach your franchisees based on your custom framework
- Hiring, training, and development of a full-time Field Coach
- Build you a resource library with templates and tools
- Fractional Field Coaching
ac package options
Sometimes we think we need one thing and really we need another.
Like when I think I need another coffee but I really need a nap...
That's why we start our process with a discovery call to uncover what solutions YOUR brand needs for your goals.
Book a Call to Discuss Solutions!
+ Courses and Trainings
- Professional Development Roundtables for Field Coaches
- Performance Group Coaching for Field Coaches
- Field Coach Development
+ Fractional Field Coaching
ac package options
Sometimes we think we need one thing and really we need another.
Like when I think I need another coffee but I really need a nap...
That's why we start our process with a discovery call to uncover what solutions YOUR brand needs for your goals.
Book a Call to Discuss Solutions!
These courses can be taken by Field Coaches to improve their skill set or by leaders looking to gain CFE credits and get insights into Field Support strategies.
- Courses and Trainings
+ Field Coach Development
+ Fractional Field Coaching
ac package options
Sometimes we think we need one thing and really we need another.
Like when I think I need another coffee but I really need a nap...
That's why we start our process with a discovery call to uncover what solutions YOUR brand needs for your goals.
Book a Call to Discuss Solutions!
Years of franchising experience
100+
Community members and growing
600+
Accredited courses and trainings
CFE
The AC team is made up of former zees, zors, coaches, and entrepreneurs. We’re obsessed with culture & core values, enjoy a healthy dose of banter in team meetings, love seeing our clients succeed, and are based all across Canada and the USA.
We Work Directly With Your Coaches to Improve Your System's Results
ABOUT US
The primary goal of the AC engagement was to improve our FranDev and Training processes, and identify our first Field Coach position – they nailed the objectives on all fronts with the hiring and training of Tara!
Rob, President
i4 Search Group
Not only did the AC team create our franchisee support infrastructure, but they also hired and trained our franchise field coach, who has added even more to our team and development than we could have imagined!
Matt, President
New Again Houses
Our owners have seen overall revenue increase, more confidence in their business skills, and our home office team has more time back in our schedules. Having an impartial voice is crucial!
Robert, Franchisor
Ctrl V Virtual Reality Arcade
That’s great! Our goal is to help franchise brands build a Field Support training and development method to maximize the impact of Field Support. If you want a second set of eyes on your current training program or want to assess the effectiveness of your program, get in touch with us!
We already have a training program for our coaches — do we need this?
Training is the foundation of any position. But ongoing professional development (especially in the coaching space) is key to seeing optimal results. There are always new approaches, strategies, tools, and skills to improve that will help your Field Coaches make the greatest impact on your franchisees’ success.
We already trained our coaches, why should we invest in professional development?
We leverage several channels when we help you find qualified Field Coach candidates. We use several more traditional channels like LinkedIn and Job Posting platforms, and we also leverage our own industry network and hiring best practices.
Where do we find Field Coach candidates?
Looking at your NPS score, and assessing your current Field Coaches will help you understand whether you need more Field Support team members added to your team. Our Field Support Assessment is a great way to audit your current framework and spot opportunities!
How do I know if I need more Field Coaches?
Yes! We work as a partner in the interview and hiring process for your Field Coach role. Our expertise is in the job role description, where to source Field Coach candidates and vetting candidates. You’re the expert at your own brand’s culture and systems so we work together through the process.
Are we still a part of the interview process?
Frequently Asked Questions
COACH YOUR FRANCHISEES FOR SUCCESS | UNLOCK HIDDEN PROFITABILITY | GROW YOUR FRANCHISE
Ready to hire your first Field Coach? Looking to improve your training program? Let’s Maximize the Impact of Your Field Support
Initial Call
Our 30-minute intro call is a chance to connect, learn more about your brand, and walk through next steps together.
Strategy Session
Deep dive call to lift the hood on your system and get a strategic list of action steps to move towards your goals.
Project Kickoff
View your proposal, review the steps from the strategy session, and get ready to maximize your Field Support!
